The Best Music Videos Of 2012

MTV may have decapitated the music video fan, but thanks to YouTube and NSFW personas, they’re still prominent with their own ingenious makeups. Action Bronson and Das Racist hid rap music behind crushing forms of humour, noisemakers Cloud Nothings and Killer Mike added confusion to creatively gutting scenarios and even some of hip hop’s biggest names reassured us it’s okay to have more swag than a flu-ridden Michael Jordan in the NBA Finals. For your viewing pleasure, here are our 30 favourite videos from 2012 that put an axe right through corporate media.

_______________________________________________________________________________

Drake: “HYFR” | Directed by Director X
_______________________________________________________________________________

El-P: “The Full Retard” | Directed by Timothy Saccenti
_______________________________________________________________________________

Every Time I Die: “Revival Mode” | Directed by Robert Schober
_______________________________________________________________________________

Feist/Mastodon: “A Commotion” | Directed by Vice Cooler
_______________________________________________________________________________

Frank Ocean: “Pyramids” | Directed by Nabil Elderkin
_______________________________________________________________________________

Grimes: “Oblivion” | Directed by Emily Kai Bock
_______________________________________________________________________________

Jack White: “Sixteen Saltines” | Directed by AG Rojas
_______________________________________________________________________________

Japandroids: “The House That Heaven Built” | Directed by Jim Larson
_______________________________________________________________________________

Joey Bada$$ & Capital STEEZ: “Survival Tactics” | Directed by Creative Control
_______________________________________________________________________________

Kanye West: “Mercy” | Directed by Nabil Elderkin
_______________________________________________________________________________

Leave a Reply

Your email address will not be published. Required fields are marked *