Fact: There are parties and then there are day parties. AdHoc’s Unofficial SXSW Showcase falls in the latter as their Wednesday shebang at Austin’s Cheer Up Charlies (on March 14th) occupied two stages (“I got twooo stages”) and went for it with the likes of SHAME, SNAIL MAIL, U.S. GIRLS, OUGHT, FLASHER, CUT WORMS, CRUMB, HOVVDY, SUBURBAN LIVING, and STELLA DONNELLY. It was a riff-heavy affair that reinforced how much damage curation can do with beer and solid weather so swipe through our photo recap above (via Troy Black).