For what it’s worth, OSHEAGA has become the ultimate summer escape. The Montreal festival continued its hot streak in July as the 11th edition attracted over 135,000 attendees and generated an economic impact of about $26 million for the city and the province of Quebec. How? Well, for starters, there’s the partnership with Virgin Mobile and Molson Canadian but then there’s the influx of skate demos, after-parties, Perrier stations, H&M tents, fine art exhibits, and 30+ hours of awesome music. The unique settings and focus on friendship has made Osheaga a pretty special fest, and with that in mind, we decided to post a photo recap that provides an intimate look of what went down in Montreal, QC. Check it out below via photographer Matt Jumper.
